In
our household, we share a cell phone with a plan that costs $15 a
month. If I were to break down and purchase a phone of my own, I
would examine a BlackBerry, for patriotic reasons, but would likely
settle on an iPhone, because my two-year-old granddaughter could show
me how to use it.
All
of which qualifies me to comment on the war between Canada's three
largest telecom suppliers, and U.S.-based Verizon, which is
attempting to break into the Canadian market.
“Breaking
in” is an apt description of Verizon's attempt to purchase either
Wind or Mobilicity, two comparatively tiny Canadian companies
struggling against the corporate giants, Bell Canada, Telus and
Rogers.
Verizon,
which has almost four times as many customers as the entire Canadian
market put together, wants to use federal laws designed to allow
small startups, who don't have a lot of cash, get a
foothold in this apparently not-very-competitive market.
Verizon
needs no “little guy” assistance to compete head-to-head with
anybody, but the purchase of a junior telecom would give it licence
to access Canadian bandwidth they could sell to customers. That bandwidth was
created at the expense of the three larger Canadian companies.
In
other terms, it's like the Canadian government passing laws allowing
a small railway company to rent the tracks built by CN or CP rail companies —
at a discount — in the name of encouraging competition. Except that
Amtrak bought the company which got the licence.
Rail
customers might like the deal — at least at first. And in the case
of cell phone services, if the federal government allows the sale
(and it looks like like they want to do that), Canadian customers
would probably see some early discounts.
But
even in a country with a reputation for having the most costly cell
phone service in the world, the sort of competition being proposed
here would most likely end up creating losers. Canadian losers.
As
has already happened as the telecom war has heated up, share prices
of the three darling Canadian companies have dropped significantly.
That may not affect you now, but it certainly affects Canadian
workers with broadly-held RSP portfolios.
The
telecoms are quite profitable right now (ask their customers). That
has boosted share values, and made them an ever-larger share of the
baskets of stocks held by RSP fund managers.
Remember
Nortel? At one point it represented about a quarter of the value of
the Toronto Stock Exchange, and no mutual fund manager could sell a
fund which did not contain it.
When
Nortel went down in flames, it took a lot of people's pension values
with it.
Today,
though it's hardly on the same scale, it's the same phenomenon with
Verizon.
Under
the laws set up by the federal government, Verizon, with its
deep pockets and ability to outlast any competitor in a price war,
cannot lose.
That's
why share prices in Telus, Rogers, Bell Canada — and throw in the
next largest telecom, BCE Inc. — have already begun to trickle
downward.
Most
Canadians with RSPs held in mutual funds have no idea what companies
are in those funds, but you can bet a lot of them hold Canadian
telecom stocks. They've been so profitable (ask their customers), and
they boost total returns, so naturally they're a part of a lot of
mutual fund baskets.
How's
your RSP been doing these last couple years? How do you think they would
perform if a U.S. giant like Verizon is allowed discount access to
Canadian cell phone bandwidth they didn't even have to pay to build?
Economics
is about self-interest. So in your self-interest, would you rather
shave 10 bucks a month off your cell phone bill today, or see your
RSP take a shave?
In
the self-interest of thousands of other Canadians, let's think about
the employees of Telus, Bell Canada and Rogers. Manufacturing hasn't
been doing so good as an employment option in Canada, and don't even
ask me about the future of journalism as a career. Please, don't.
Not
everyone can be a pipeline welder, or snub an oil rig. Some good jobs
will arise in the Canadian version of Verizon, but the total
employment market in cell phone sales in Canada is rather finite. All
the rest of the jobs will probably be folded into the existing
Verizon sphere, probably far overseas.
So
I don't see this deal as being “good for Canada” in the long run.
I don't understand why the federal government seems so eager to see
it happen.
Price
competition in cell phone service seems to have improved recently. I
wouldn't know, our plan is many years old. The current Canadian
market is worth tens of millions a month, with plenty room for both
profit and competition.
Verizon's
U.S. market alone is in the hundreds of million a month. Why are we
allowing them discount access to Canadian-built bandwidth under laws
designed to assist small startups?
Greg, I have a $70 a month plan with Rogers that I have had for several years. That same plan is now $120.
ReplyDeleteInternationally numerous studies have shown that when there is a 4th major player in the mix, fees go down. Your kids probably don't have big RRSPs, but they are very likely to have expensive cell phone plans.