I read the news story about Red Deer
becoming the only Canadian city to get attention for being an
international leader in promoting active living — with a grain of
salt rubbed into old wounds.
That's because some of the scars are
still fresh, two years after Red Deer received a national award for
our pilot project on bike lanes. That whole experience (I became
personally involved in assisting with the project) descended into the
nastiest storm of negativity I can remember in our city's history.
Still, this latest trip back into
the spotlight reveals how little it often takes to make big
differences in how people look at us, and how we look at ourselves.
You want to know what ultimately got us
that global attention? It was the fact that a good portion of our
parks trail system is being kept cleared of snow through the winter.
That's the nub of it. Of course, the
nub of it is surrounded by a lot more good fruit. Inefficient or not,
our multi-use trails are an important part of Red Deer's
transportation system. That's above being an important part of our
city's recreation system — and through that, an ever-growing part
of our entire city's culture.
We built it, kept it clear for use
year-round, and the people came.
Here's a side note to illustrate how
our trails have become such a valuable resource for both travel and
for healthy living.
It literally took years for the Central
Alberta Regional Trails Society to get a paved trail built between
Blackfalds and Lacombe. The barriers were tremendous — not just the
physical logistics, but because of the entire culture of this region.
People want trails, just not not near
them. Even though trails immediately enhance property values and is
proven to improve the life outcomes of people who live near the
trails. With the upside so well-documented by now, landowners should
be pounding on council doors for a trail extension to go near them.
But our culture has been to say no to
trails — and especially to say no if tax money is to go into
building them.
But the Blackfalds-Lacombe trail got
built, and in its first year, guess what the biggest complaint about
the trail has been. It's that more money isn't being spent to keep the
trails clear for use year-round.
Now that we have it, Red Deer could not
cease snow clearing on our city trails, any more than the TransCanada
Trail network could pull out the Blackfalds-Lacombe portion of it.
The benefits are just too real, too immediate, too
culturally-altering, to turn back.
Global sports equipment supplier Nike
is the sponsor of their Designed to Move campaign, which seeks to
inspire governments at all levels to pay attention to how their
polices regarding design affect people's health, for better or for
worse.
The campaign hired a consultant, 8-80
Cities, to look around the world for places where governing bodies
actually notice that their actions can either promote or impede the
health of their citizens. The consultants discovered that Red Deer's
trails are widely networked, integrated into our transportation plans
— and heavily used.
Winter, we have found, need not be a
barrier to moving ourselves outdoors for either work or play — and
that got the consultant's attention.
I paid a visit to Nike's web site
www.designedtomove.org
and found one of their primary goals is to interest children in
growing to become active adults.
They have a lot of science on their
side. The site opens with the premise that today's kids may well be
the first generation ever to have poorer expected life outcomes than
their parents. That's because our car-centric, computer-centric,
sedentary economy has produced a large population of overweight,
unfit people.
Their thesis is that if we design
walking, biking, running, sports and general activity into our
day-to-day lives, starting early, that the current unhealthy trend of
rising obesity, diabetes, heart disease and even some cancers can be
reversed.
My thesis is that if we believe that
exercise is good medicine, we will find ways to take it. When a
significant portion of us realize that just walking or biking to work
imparts a whole host of personal and societal benefits, we will
demand that our city councils remove the barriers that keep us from
just doing it.
But the belief has to come first.
Red Deer's status as an international
leader in designing active living right from our front doors to our
work places and all places that we gather is only deserved if it
stems from a belief that a healthy lifestyle matters — for us and
for all those who will live here after we're gone.
Two years ago, we tore out the bike
lanes just weeks after getting an award for them. That's OK, if we
still believe it's important to remove the design barriers that exist
now for people to live a healthy, active life.
That may end up costing us a lot more
money up front than simply clearing trails in winter. But hey, it's
the gumption that wins the awards.
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